A Jarl is a ruler of one of the nine holds of Skyrim, equivalent to a Cyrodiilic Count. The jarls of Skyrim are largely independent, though they all swear fealty to the High King. All jarls have their own personal housecarl and steward, and some also have one or more thanes in their service. Many also have a court wizard in their service who is also sometimes the only spell merchant in town.
The game begins with nine jarls ruling the holds of Skyrim, each affiliated with either the Imperial Legion or the Stormcloak Rebellion. All except Elisif the Fair can be supplanted by a new jarl who is more supportive to the opposing force, based on your actions during the game. This depends on which force you choose to ally with in the Civil War, and jarls will be replaced when you help a side to capture a city they do not control, or through the negotiations made during Season Unending. Newly-instated jarls will gain a "Jarl" prefix to their name and move into the jarl's residence for that hold.
Deposed Imperial governments will generally seek refuge in the basement of the Blue Palace in Solitude, while deposed Stormcloak governments will go into exile in the Palace of the Kings in Windhelm. Only the jarl, their housecarl, and their steward will be evicted from the building, and they will act unfriendly towards you.
Several jarls, however, will go elsewhere if they are ousted from government. Jarl Korir and his family will move into Brunwulf Free-Winter's House in Windhelm and Dengeir of Stuhn will go to Candlehearth Hall. Brina Merilis will move to The Winking Skeever in Solitude and Kraldar will move into Erikur's House. Maven Black-Briar will simply return to her home in Riften, as will Sorli the Builder to Stonehills if either jarl is removed.
 Jarls of Skyrim
- The Jarl of the Pale (either Skald or Brina Merilis) does not have a steward.
- Strangely, Jarl Laila Law-Giver's family will not be exiled with her should the Empire take Riften. Though Saerlund possibly remains due to his Imperial sympathies, her other son Harrald, who is a staunch Stormcloak, will remain also, and both will still behave as if the Stormcloaks control Riften (Saerlund will still warn of Stormcloak censure, for example). The same also applies to Jarl Balgruuf the Greater's children. They will instead hide in the basement of Dragonsreach, likely because their initially planned roles in The Whispering Door would break the quest should they be exiled.
- The Jarls of Falkreath, Winterhold, and Hjaalmarch do not have court wizards.
- Brunwulf Free-Winter is the only jarl who never has a housecarl.
- If you join and finish the Stormcloaks questline, then Elisif the Fair will renounce her support for the Imperial Legion and will support the Stormcloaks, even though the jarls that supported the Legion are exiled to the Blue Palace. Her steward, Falk Firebeard, interprets the act of allowing Elisif to maintain her Jarlship as a masterful political stratagem on Ulfric's part.
- Erikur, Bryling and Hrongar were originally intended to become jarls, and still remain in the jarl faction. Erikur was to replace Elisif the Fair, who was to be murdered in Boethiah's Bidding. Bryling would have served as his replacement should the Stormcloaks capture Solitude. Hrongar was to replace Balgruuf the Greater after the latter was killed by his children during The Whispering Door. Somehow killing the incumbent jarls can trigger dialogue referencing the scrapped quests.